EDC Creations and the Sankofa Literary Society offers  book promotion services that are affordable, yet innovative. We go the extra mile to provide unique and first-class promotions.  All of our  literary services are strategically designed for each author, in order to maximize each author´s marketing budget and to gain mass exposure.  EDC Creations  believes that every dollar you spend on book promotions should be specifically targeted to potential buyers who have already expressed a valid interest in the genre you chose for your book.

The book marketing and promotion services listed  below harness the power of the Internet, representing the best, most cost-effective ways to get your book in front of the individuals that matter: booksellers, book marketing vendors,  and readers.  Email Ella for samples. (Click the bold orange titles below for more information about  each of the services we have to offer).


Virtual Book Marketing and Promotions Options





Sell Sheet Promotion: We will create a sell sheet containing all the requisite information for your book, designed for bookstores and wholesalers.  Every book needs a "one sheeter" that can be emailed, mailed, or faxed at a moment´s notice. When a book reviewer or bookseller wants to know more about a title, they turn to the sell sheet. Who is the author? How many pages are in the book? What´s the selling price?  Do you have a one page sheet that shows your book cover and contains all important information, including distributors, binding, publication date, etc.? Our professionally designed sell sheet will help you sell and promote your book. We make sure that it includes all the information, industry leaders will want to know.  After the creation of your sell sheet, we post it here, on the Sankofa Literary Society, as an electronic version to link to for social networking.  We also showcase it in our weekly newsletter. Our sell sheets provide the author with a superior presentation of their book--$99.00 


What You Get for $99.00:
A custom layout of your one-page, one-sided sell sheet
Professional graphic designers create your brand
PDF version for electronic distribution
25 printed copies on premium paper





Professional Press Kit: To assist in the promotion of your book, we will create all of the materials required of a professional press kit and send them to you in both printed and electronic form.  Whenever you want to promote your book to reviewers, newspapers, websites, or other media, you´ll need printed materials. If you are willing to do the leg work of contacting the media yourself, this kit is a great way to get started. Your presskit will open alot of doors--$125.00

What You Get for $125.00:
  • A custom layout of  with custom labels for folders
  • Professional graphic designers create your brand
  • Author Bio; Articles on letterhead
  • Book Marketing Plan
  • Publicity Timeline
  • One page press release
  • Sell sheet; Event listings; Cover letter
  • PDF version for electronic distribution

After the creation of your presskit, we post it here on the Sankofa Literary Society as an electronic version to link to for social networking.  We also showcase it in our weekly newsletter.




Author Internet Radio Tour: Our Internet publicist  develops a specific list of  radio programs whose producers are looking for books like yours to discuss on the air.  We then pitch your book to them and set up interviews for you.  Our Internet Radio Tour program provides authors the chance to conduct interviews at radio stations across the U.S. without leaving their homes or offices.  Expose your book to thousands of readers by buying  the Mini- Radio Tour----$125.00 

What you get for $125.00
  • 1-Virtual booksigning with bookclubs invited
  • 5 Internet Radio Interviews in 30-days
  • Intimate Conversations Interview and promotion
  • Podcast commercial and 12 airplays on BAN
  • eFlyer of Radio Tour; Newsletter coverage
  • Promotions of your tour on EDC Creations Network

The first interview you have is with our in-house publicist, Ella Curry, who will get a feel for you, your book, and your overall goals.  Ella will be your coach on what to share on the tour.





MySpace OR Wordpress Blog Set-Up: Ella Curry will help you set-up a blog OR MySpace page with a blog that creates a regularly updated online avenue for promoting you and your book.  She will also put your new blog in "feeders" that will push your information out to the world. 

Ella and EDC Creations staff members  will set up your blog, create the template, enter your personal profile and book information, upload your book cover, and coach you on how to use your new communication center.  If you have questions on posting, changing the blog, or anything else, we will  be there to help.  Get started reaching your fans today ----$125.00
 

What you get for $125.00:
  • Complete MySpace account OR blog set up
  • OR a complete Wordpress blog
  • Professional graphic designers create your brand
  • Instructions on how to  use your blog and/or MySpace
  • How to tag, create hyperlinks, and how to  link back to your bookseller's page.

We set up  "pinging services" to notify the search engines every time you update your blog.
We offer one 30-min. phone consultation per week to get you comfortable with your blog.
We stick with you for 30-days to make sure you have the hang of it and to help promote the blog.





Creating Your Viral Marketing  Campaign on Social Networking Sites
Allow our social networking team to create a plan to generate a buzz about your book.
Social networking websites are one of the fastest growing areas on the Internet (Myspace.com gets more than 230,000 new users a day!) Sites like YouTube, BookLovers Cafe, SLS Bookclub Center, Myspace, CareFirst, ShoutLife, Facebook and many others, are designed so people of like interests can catch up with authors, classmates, business owners, and friends to  post pictures, and talk about their lives and experiences. Most people on these sites list their favorite types of music, movies, e-books, books, artist- you name it!

The pages you create on these sites can be found by people searching the Internet. So a presence on two or more of these social networking sites will continue to drive potential buyers of your book, to a page containing links to your book seller's page.  We will build custom profiles for the authors that best showcase your work. These profiles are like electronic presskits on social networks--3 for $75.00.  Contact Ella to setup more than 3 sites.



What you get for $75.00:

  • A custom designed and written profile
  • Page built with your book information
  • Links to your book´s website, audio, video, book trailer, slideshows, and/or Amazon
  • Thousands of targeted members,  of each site, excited about your book
  • 1-hour training session to teach you how to effectively communicate with the site´s users

**Monthly maintenance packages available where we continue building your friends list, running promotions for your book, etc.  for an additional $50.00 per month per 3 sites.





EDC Website Exposure Program: This program is great way to jumpstart traffic to your book´s website with a constant stream of visitors and write-ups in 8-15 popular blogs whose audience are potential readers of your book. We will negotiate with 15 well-read, popular blogs to feature your book.  This is important because you will have 8-15 important incoming links to your website (which will help the search engines rank your site higher in addition to sending your site visitors from the blogs).

Book Publicity Setup: get a customized book publicity campaign, complete with professionally drafted press release and  media contacts who cover books like yours. We establish your starter publicity campaign timeline and create a book marketing plan for the author.

Community Outreach Sessions: is a great way to begin driving thousands of visitors to your book´s website. We will host your contests,  to drive readers to the site, from Black Authors Network Radio Show. We also hold chat sessions with bookclubs to drive them to the site. This addition to the web exposure program is designed get your website listed well in the major search engines and online directories and drive immediate traffic to your book´s site. 

Plus, we guarantee that at least 3,000+ unique visitors will visit your website (repeat visits by the same person aren´t counted).  They will be directed from websites that are in general interest categories associated with your book (e.g. if your book is on relationship topics, the visitors will be coming from business related websites).  This 60-day campaign costs $699.00

What you get for $699.00:

  • Virtual Book Promotions tour to highly trafficked blogs
  • Professional graphic designers create your brand
  • Publicity campaign timeline, Book marketing plan
  • Contest created, maintained, and promoted
  • Book Commercial Creations; aired 12 times on BAN Radio
  • 5-7 Internet Radio Interviews
  • 3-Social Network Profiles
  • 3- Virtual Book Signings
  • 3- Special Book Club Chat Sessions
  • 3-  Personal Coaching Session, 1-hour each
  • 3,000+ unique visitors to your site

Our personal coaching sessions provide detailed outlines of our marketing strategy with your personal publicist  for the entire two months.  Our years of online and books sales experience gives us a long list of important sites to promote your  book .  Your book will be featured on at least 6 of EDC Creations Network sites!





EDC Creations Full Book Publicity Campaign: Your personal book publicist creates a customized book publicity campaign, marketing plan, and marketing budget for your book, targeting the right media venues.  This includes a full press kit, initial contact with 150 media outlets, follow-up, and setting up interviews and establishing 10-25 booksignings online and offline.  This package covers everything an author would need for their new book campaign. Includes a website, publicist, social network creations, personal book coaching, and so much more!


Your Own Personal Book Publicist -- 90 days
Let an experienced Internet book publicist draft, create, and run your book publicity campaign.  Our Director of Book Publicity, Ella Curry, has worked for some of the most prestigious authors and companies running highly successful campaigns on everything from self-published debut novels to celebrity bestsellers to highly admired poetry selections.

Your personal book publicist will work with you to create a unique, high-quality book publicity campaign, targeting the right media venues and audiences to guarantee that your book gets the attention it deserves. Ella will hold weekly coaching sessions with you to develop your brand, brand statements, and to create the image you want to world to remember. Each personal coaching session comes with "to-do lists" that keeps the author grounded and focused.

Most publicity campaigns cost astronomical amounts. At EDC Creations, we believe everyone deserves access to affordable book publicity coverage. We also believe in flexibility and virtual campaigns to reach millions of potential readers. If you have a particular angle you’d like us to use, or a specific audience or community you’d like us to reach (religious,  academic, Hispanic, etc), let us know. We want to work with you for your success and to inform the readers of your talents.

Your full book publicity campaign is for 90-days and it covers a gamut of marketing, promotions, and PR services.  We will follow up with the author for 6-months afterwards to make sure the campaign is still running fabulously! You will be a industry favorite by the time the campaign ends. You have access to at least 10 premium services from EDC Creations. Email Ella today for a free 30 minute consultation to get started.  The starting price is $2,800.00+.


What you’ll get for $2,800.00+:

  • Personal Book Coach and Publicist
  • 3-5 Page Web 2.0 Website
  • MySpace setup and Blog setup
  • Full Internet Social Network Promotions
  • Full Virtual Book Promotions Tour
  • Audio Commercial Creation and 24 airplays
  • Full Internet Radio Tour and 5 Bookclub Chats
  • Coverage in 4 newsletters; 10 sites; 25+ blogs
  • 10-25 booksignings online and offline
  • Contest creations and maintenance
  • Book submitted to book clubs for review
  • Press kit and marketing materials (bookmarks, postcards, fliers)


Our services include the following:

An initial consultation with your own book publicist (who's read and studied your book) to discuss the best tactics and goals, and to explain in detail the process of a true book publicity campaign

A professionally designed comprehensive press kit, including: press release, pitch letters created specifically for review and broadcast, and supplementary materials

A book marketing plan, publicity timeline, and a comprehensive list of  media contacts, chosen specifically for your book,  are provided including: national and important regional print, television, radio and online sources

Your own personal book publicist, dedicated to your success, expertly pitching you to each contact, scheduling interviews, and handling continuous follow up throughout the campaign

Weekly status reports, so you know where your campaign stands

A final press packet representing all of your media coverage


For more information about our full 90-day book publicity campaign, contact our Directory of Book Publicity, Ella Curry, by emailing your questions here.


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